Traditional Agency VS Hubspot Partner Agency

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More and more companies are deciding to hire an external marketing agency to help them achieve their goals.

Nowadays, it is no longer enough to have a website, publish on social media or run four campaigns a year.

We must be very clear about our france email list marketing and sales objectives and build a coherent and effective strategy that helps us increase our income .

But which agency to hire?
This is the question that many companies often ask themselves and, in this post, we will try to answer it in the most objective way possible.

Also known as “ Attraction Marketing ”, Inbound Marketing puts the potential customer at the centre of the strategy. It is designed to convince the user, through value arguments and depending on the stage of the funnel they are in, about the product or service before purchasing it. This completely differentiates it from traditional Marketing, in which the potential consumer is influenced to buy a product, without taking into account their needs or objectives.

No two agencies are the same . Differences include talent , corporate culture , services they offer, their area of ​​expertise , the industries they focus on , etc.

Therefore, before choosing an agency to help us with our Digital Marketing strategy, the first thing we must be clear about is what we want to achieve, how we want to achieve it and what our business culture is like in order to select the agency that best suits our business and objectives.