SEO measures to increase visit duration

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So what SEO strategies can you use to increase visitor time?

Even if extending dwell time does not have a direct effect on SEO, the measures to extend dwell time themselves will increase the value of a website and can be expected to have an effect on SEO .

Here are some examples of SEO strategies that can help increase time on your site.

Improve page speed
If a page loads slowly, users will feel frustrated and are more likely to leave the site. In fact, a Google study found that slow page load speeds increase the bounce rate .

This leads to earlier departures, which means shorter stays.



In addition, page speed is one of Google's ranking ecuador mobile phone numbers database factors, so improving page speed not only increases user time on your site, but also has a direct effect on SEO.



There are several ways to improve your page speed:

Optimize the size and format of your media files, such as images and videos
Compress and minify code such as CSS and JavaScript
Improve delivery speed by using cache and CDN
Remove unnecessary plugins, widgets, etc.
These methods can improve page speed by reducing your website's footprint, the number of requests, and improving response times.

Improve UX
UX is an abbreviation for User Experience , and refers to the level of satisfaction and comfort that users feel when using a website.

The better the UX, the longer users are likely to stay on your website. In addition, UX is a ranking factor for Google, so improving UX not only increases visit time, but also has a direct impact on SEO.



There are several ways to improve the UX of your website:

Keep the design and layout simple and clear
Improve navigation and menus
Organize your content with headings, paragraphs, and bullet points
Ensure consistency and contrast in fonts, colors, images, etc.
Include a call to action in your content
These improvements will improve the appearance and operability of the website, and are expected to increase user satisfaction and comfort.

Feature content that meets search needs
Content that meets search needs is content that meets user expectations and is in line with the reason or purpose for which the user entered a keyword.

Posting content that meets search needs not only increases the time users spend on your site, but is also a directly effective measure for SEO, because Google highly values ​​content that meets search needs and reflects it in the rankings .



In order to post content that meets search needs, it is important to understand the concept of search intent , as explained in this article , and then research it before creating the content.

By understanding users' search intent and creating content that meets their needs, you can solve their questions and problems.

Optimize your internal links
An internal link is a link from one page to another on your website.

Optimizing internal links not only increases the time spent on your site, but is also a direct and effective measure for SEO , as it has the following benefits:

Help users find relevant content on your website
Helps Google understand the structure and relationships of your website
It can show the importance of web pages and keywords.


There are several ways to optimize your internal links:

Tell users that the linked page contains valuable content
Communicate that the page you are linking from and the page you are linking to are on related topics
Include SEO keywords in the link text
Do not use ambiguous expressions such as "Learn more" in the link text.
Providing links at the right time for users
These methods are effective in encouraging users to view related content on your website, increasing the time they spend on the site.