You have access to the following data about each user

[[email protected]]

Webvisor
The Webvisor tool records user actions on the site: cursor movement, scrolling, form filling, typing, highlighting and copying content. Data is collected for the last 14 days. Information is recorded for each visit:

Improving website usability


what source it came from (search, contextual advertising, etc.), kazakhstan mobile phone numbers database from what country and region;
what browser you used, what device, what screen resolution;
how long did you look at each page;
what level of activity did he show;
what request was used to initiate the transition (only for transitions from Yandex);
visit number;
achieving goals.
Such detailed data, combined with video recording of actions, allows for a detailed study of the actions of users of different categories.

How it works in practice

Let's say, as a result of preliminary analysis, you have found that the achievement of goals for users who view the site from mobile devices is significantly lower than for those who visit the site from a PC. After reviewing the records of actions of users who went to the site from mobile devices, you have determined that the problem is that the conversion element is located too low, and users do not complete it. By moving the button or order form higher, you can fix the situation.

Link Map
The Link Map tool shows statistics on clicks on links on site pages for a specified period. You can view data for different audience segments, thereby identifying which links are of more interest to different users. This information will become the basis for improving usability and increasing visitor engagement:

Improving website usability

Click map
The Click Map tool shows statistics on all clicks on the site pages (not just on links). This information helps to place buttons, ad units, and also to better understand user expectations - for example, some element may look like a button, but in fact be unclickable and confusing.

Improving website usability