The following pages of the top 10 online retailers' websites were used for the study: Home. Registration page. Checkout page. Payment page. About the store page. Page "Terms of payment and delivery". "Guarantees" page. . Product pages. Information section pages. For the convenience of readers, the errors found are combined into the following groups: Content strategy mistakes.
Usability and design errors. Technical optimization errors. Ready to iran consumer email list learn from others' experiences? Let's get started. Content Strategy Mistakes Content remains perhaps the main problem of any online store. Large e-commerce sites have it harder: they need to monitor the relevance of thousands of descriptions, promptly add dozens of product cards, and frequently publish relevant guides and reviews.
The implementation of content strategy on large resources is actually carried out in a conveyor-belt manner. Because of this, online stores make mistakes, many of which become typical. 1. "Footprints" of text on the main page and on category pages Yes, it is 2016. Yes, "foot wraps" are used by representatives of the top ten online stores in Runet.
Product category pages
-
sumaiyakhatun29
- Posts: 505
- Joined: Sat Dec 28, 2024 3:24 am