I wanted to reduce the volume of purchases and focus on a more budget segment, but it turned out that there is huge competition there, and I realized that it is better not to go to the very bottom. Thirdly, there is the human factor. In the trade of seasonal goods, one of the serious difficulties is staff turnover.
I still face it. Hired salespeople expect to earn a seasonal income, work until the oman email list end of December, and then leave. But you spend time and effort on training them, because your business depends, among other things, on how the staff will work. With people's seasonal approach to work, every year I have to look for new salespeople, new assistants, train them on the go, continue to work with the unteachable, because there is no time left to look for replacements and train new ones.
Well, and the most important thing is that garlands are still more of a seasonal product , the demand for them during the year is not as high as in the pre-New Year days. Although recently there has been a trend to use interior garlands all year round. But nevertheless, this is not such a massive request.
I faced this problem from the very beginning and
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