Is there an ideal length for blog posts?

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In reality, success depends mostly on the quality of your content and the comprehensiveness of the topic covered, not necessarily on a specific length.

For example, if we enter “how to scale a startup” as a keyword phrase in list of argentina consumer email Semrush’s Keyword Overview tool , we see that a blog post from Integrio ranks at the top of the list.

Analyze Blog Post Length - Keyword Overview
If we do a word count of the post, we can see that there are 1,997 words.

However, the second on the list, published by the Sloan School of MIT Management, is nearly 75 percent shorter at 554 words.

The third, from RingCentral, is much longer: over 3,200 words.

This illustrates how your blog post length can vary and still rank well with search engines.Topical Authority : Checks your domain's authority on certain topics, helping you identify where you can shine in search rankings. Analyzes the quality and relevance of your content, allowing you to predict its performance in search engine rankings.

Potential SERP Positions : See where your keywords are currently ranking and where they could go with the right boost. This information is useful for prioritizing your SEO efforts and setting realistic expectations for keyword performance.