Conversion rate
Posted: Sat Jan 18, 2025 9:04 am
The conversion rate is an online sales KPI that is part of a step that follows traffic. In other words, based on the conversion rate, you can understand how many of the visits received on your pages resulted in sales .
Imagine that, in one day, your store received 1,000 visitors. On that same day, 100 purchases were made in your store. This means that your conversion rate was 10%, since 10% of the visits you received converted into purchases.
Your goal is always to maximize your conversion rate . Therefore, new zealand phone number resource the entire experience of interacting with the product must be pleasant and intuitive.
Cart abandonment
Cart abandonment is an online sales KPI that managers should closely monitor. This indicator represents the number of people who chose products, added them to the cart and, before making the payment, closed the page without completing the purchase .
There are different factors that can influence cart abandonment, such as shipping costs, delivery time, installment terms or the accepted payment method.
To reduce the number of abandoned carts, it is important to accept cards from different brands, in addition to boleto and PIX. Also consider making installment payment conditions more flexible and offering competitive logistics solutions.
Average ticket
Average revenue describes the average amount a customer spends per purchase . To arrive at this number, you must add up the revenue value of all purchases made and then divide it by the number of purchases.
From this, it is worth developing strategies to increase the average ticket. In other words, you must develop incentive actions so that customers buy more products in your store, spending more.
Imagine that, in one day, your store received 1,000 visitors. On that same day, 100 purchases were made in your store. This means that your conversion rate was 10%, since 10% of the visits you received converted into purchases.
Your goal is always to maximize your conversion rate . Therefore, new zealand phone number resource the entire experience of interacting with the product must be pleasant and intuitive.
Cart abandonment
Cart abandonment is an online sales KPI that managers should closely monitor. This indicator represents the number of people who chose products, added them to the cart and, before making the payment, closed the page without completing the purchase .
There are different factors that can influence cart abandonment, such as shipping costs, delivery time, installment terms or the accepted payment method.
To reduce the number of abandoned carts, it is important to accept cards from different brands, in addition to boleto and PIX. Also consider making installment payment conditions more flexible and offering competitive logistics solutions.
Average ticket
Average revenue describes the average amount a customer spends per purchase . To arrive at this number, you must add up the revenue value of all purchases made and then divide it by the number of purchases.
From this, it is worth developing strategies to increase the average ticket. In other words, you must develop incentive actions so that customers buy more products in your store, spending more.