According to the President of the National Association of Distance Selling
Posted: Sat Jan 18, 2025 8:52 am
(NADS) Alexander Ivanov, the assessment of the increase in the cost of goods in online stores given by the Chamber of Commerce and Industry is controversial.
“It is a big mystery how the acquiring rate, which will conditionally become half a percent higher, will lead to a five percent increase in prices,” the expert noted. At the same time, according to Aleksandar Ivanov, the increase in acquiring rates will still affect buyers. “This movement [in the rate size] is happening at their expense. This means that online stores are not able to pay this difference [in prices after the rate increase].”
The reduction in the acquiring rate was a temporary measure aimed at thailand whatsapp number list supporting, among other things, small and medium-sized businesses during the coronavirus pandemic.
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In February of this year, 19% of surveyed viewers had paid access to online cinemas, while in September the number of subscribers increased to 39% of the study participants, according to TelecomDaily.
At the same time, according to the company's data, another 28% of respondents periodically buy (rent) films and TV series by October of this year. It turns out that about ⅔ of the surveyed Russians regularly pay for content. It is also worth considering that some viewers are subscribed to several online cinemas at once. According to TelecomDaily estimates, on average, there are two subscriptions per two users.
As Alexey Byrdin, CEO of the Internet Video Association, noted, during the spring self-isolation, the audience of online cinemas really grew.
“There was a significant influx of new users, including thanks to specially announced “quarantine” promotions and discounts. Content consumption increased overall; in self-isolation, people began to watch more and more films and TV series. That is, in general, the effect played a small plus for the market, however, advertising revenue dropped sharply (as in the media in general),” the expert noted.
“It is a big mystery how the acquiring rate, which will conditionally become half a percent higher, will lead to a five percent increase in prices,” the expert noted. At the same time, according to Aleksandar Ivanov, the increase in acquiring rates will still affect buyers. “This movement [in the rate size] is happening at their expense. This means that online stores are not able to pay this difference [in prices after the rate increase].”
The reduction in the acquiring rate was a temporary measure aimed at thailand whatsapp number list supporting, among other things, small and medium-sized businesses during the coronavirus pandemic.
Subscribe to our Telegram channel to stay up to date with all the news and events of the Runet.
In February of this year, 19% of surveyed viewers had paid access to online cinemas, while in September the number of subscribers increased to 39% of the study participants, according to TelecomDaily.
At the same time, according to the company's data, another 28% of respondents periodically buy (rent) films and TV series by October of this year. It turns out that about ⅔ of the surveyed Russians regularly pay for content. It is also worth considering that some viewers are subscribed to several online cinemas at once. According to TelecomDaily estimates, on average, there are two subscriptions per two users.
As Alexey Byrdin, CEO of the Internet Video Association, noted, during the spring self-isolation, the audience of online cinemas really grew.
“There was a significant influx of new users, including thanks to specially announced “quarantine” promotions and discounts. Content consumption increased overall; in self-isolation, people began to watch more and more films and TV series. That is, in general, the effect played a small plus for the market, however, advertising revenue dropped sharply (as in the media in general),” the expert noted.