The new Adobe Analytics Spring release
Posted: Sat Jan 18, 2025 7:18 am
It may be autumn here in the southern hemisphere, but Adobe’s newest update is sure shining the light on why it’s the number one analytics platform out there. If you are yet to log into SiteCatalyst, you’re in for a treat with a whole host of goodies to get your teeth stuck into. Notable updates include an updated UI, a unified segment builder, and the ability to use Analytics segments across Target.
Updated UI
The new Analytics UI reflects the updated look of the Adobe Marketing Cloud, with a new section across the top of the page which combines the report suite and segment selectors with the action ‘ribbon’.
There’s a new menu structure with a snappier left/right navigation senegal email list 60000 contact leads that does away with the previous breakout menus that can go off the page (a very welcoming feature when you’re working with an 11” screen). Interestingly classification reports look exactly like other reports, with no more arrow icon to give it away. You’ll also notice that if you keep clicking to the left you’ll find links to the other Abobe Marketing Cloud products you may have, such as Target and Social.
Unified segment builder
The new segment builder is way more intuitive now, bringing some of the features into Analytics that were previously only available within Adobe Ad-hoc (formerly the rockstar Discover). It includes a far more visual builder, as well as a handy graphic that tells you on-the-fly whether your segment is working:
Updated UI
The new Analytics UI reflects the updated look of the Adobe Marketing Cloud, with a new section across the top of the page which combines the report suite and segment selectors with the action ‘ribbon’.
There’s a new menu structure with a snappier left/right navigation senegal email list 60000 contact leads that does away with the previous breakout menus that can go off the page (a very welcoming feature when you’re working with an 11” screen). Interestingly classification reports look exactly like other reports, with no more arrow icon to give it away. You’ll also notice that if you keep clicking to the left you’ll find links to the other Abobe Marketing Cloud products you may have, such as Target and Social.
Unified segment builder
The new segment builder is way more intuitive now, bringing some of the features into Analytics that were previously only available within Adobe Ad-hoc (formerly the rockstar Discover). It includes a far more visual builder, as well as a handy graphic that tells you on-the-fly whether your segment is working: