“Double Ninth Festival Marketing” Strategy: Use SMS to Build Close Relationships with Silver-haired Customers
Posted: Wed Jan 08, 2025 4:57 am
The ninth day of the ninth lunar month every year is the annual Double Ninth Festival. The word "Double Ninth Festival" also represents the meaning of respecting the elderly and wishing health and longevity. For merchants, the Double Ninth Festival is also an opportunity to celebrate, market, and interact with senior customers. On this special day, use traditional values and modern creativity together with SMS marketing to make your brand shine uniquely on the Double Ninth Festival.
Double Ninth Festival Marketing Strategy
The advantage of SMS marketing is that the marketing information will be displayed directly in the mobile phone notifications without opening a specific APP. For seniors who are not good at operating smartphones, they can see the marketing information without complicated actions.
In addition, considering the differences in the mobile phone usage habits of the elderly, it is recommended to use A/B testing for SMS shopping guide operations, using the website address and contact number as test variants to evaluate the habits of the elderly in using online malls or ordering hotlines. , and then understand the usage habits of senior customers.
The following are examples of marketing applications of different industries during the Double Ninth Festival:
Health food: A/B test example, A test is attached with a new zealand whatsapp phone number website shopping guide; B test is attached with a telephone shopping guide.
Double Ninth Festival Marketing-AB Test
Fitness & Sports: Newsletter on in-store offers
Double Ninth Festival Marketing-In-store Newsletter
Public relations activities: event newsletter
Double Ninth Festival Marketing-Public Relations Activity Newsletter
Want to send a marketing newsletter? "Quanli Technology" is a professional messaging service company that assists customers in sending a large number of event newsletters and marketing newsletters, and provides a full range of SMS and MMS messaging solutions. Through stable and efficient technology, "Quanli Technology" has so far It has served tens of thousands of customers, including the banking industry and many well-known brands, and has won wide recognition in the industry.
If you have SMS or MMS messaging related needs, you can contact us through the "Quanli Technology" customer service form ;
if you have your own list and want to send marketing newsletters by yourself, you can apply for registration at the "Quanli Technology" SMS broadcast station .
Double Ninth Festival Marketing Strategy
The advantage of SMS marketing is that the marketing information will be displayed directly in the mobile phone notifications without opening a specific APP. For seniors who are not good at operating smartphones, they can see the marketing information without complicated actions.
In addition, considering the differences in the mobile phone usage habits of the elderly, it is recommended to use A/B testing for SMS shopping guide operations, using the website address and contact number as test variants to evaluate the habits of the elderly in using online malls or ordering hotlines. , and then understand the usage habits of senior customers.
The following are examples of marketing applications of different industries during the Double Ninth Festival:
Health food: A/B test example, A test is attached with a new zealand whatsapp phone number website shopping guide; B test is attached with a telephone shopping guide.
Double Ninth Festival Marketing-AB Test
Fitness & Sports: Newsletter on in-store offers
Double Ninth Festival Marketing-In-store Newsletter
Public relations activities: event newsletter
Double Ninth Festival Marketing-Public Relations Activity Newsletter
Want to send a marketing newsletter? "Quanli Technology" is a professional messaging service company that assists customers in sending a large number of event newsletters and marketing newsletters, and provides a full range of SMS and MMS messaging solutions. Through stable and efficient technology, "Quanli Technology" has so far It has served tens of thousands of customers, including the banking industry and many well-known brands, and has won wide recognition in the industry.
If you have SMS or MMS messaging related needs, you can contact us through the "Quanli Technology" customer service form ;
if you have your own list and want to send marketing newsletters by yourself, you can apply for registration at the "Quanli Technology" SMS broadcast station .