By Maria Bastero
Content Manager at Marketing4eCommerce
Patry Jordán belongs to the first generation of great content creators on YouTube and, throughout her history, she has managed to stay at the top until becoming one of the most recognized influencers in Spain. Thanks to her beauty and sports videos, she has managed to win over her audience and create a community of more than 20 million followers on her different networks.
With five YouTube channels (Patry Jordán/Secretos de chicas, Secretos de chicas VIP, Secretosvlog, Gym Virtual and Gym Virtual English) and six Instagram accounts under her brand (@patryjordan, @secretosdechicas, @gymvirtual_com, @gymvirtualcenter, @mamimas_com and @escuela.gymvirtual), today Jordán stands out as the fashion YouTuber with the most followers and the most influential fitness and sports Instagrammer in Spain .
Who is Patry Jordan?
Getting started on YouTube
Gym Virtual, its greatest success
Other businesses
Campaigns he has worked on
Who is Patry Jordan?
Patry Jordán was born on November 2, 1984 in armenia number data Girona . On several occasions, Jordán has said that she suffers from dyslexia, which caused her difficulties at school and made her believe that she would not have the best opportunities in the future. However, the influencer has adopted a combative attitude in the face of difficulties and has transformed it into her personal (and brand) motto: "I can do anything . "
Jordán studied hairdressing and aesthetics , a training that she would later put into her channels and profiles on social networks. Her knowledge and her friendly, didactic and simple way of communicating catapulted her to success. On the other hand, her passion for sport comes from her family , since her father was a football coach and her mother, in addition to participating in marathons, had her own gym, where Patry began to teach classes, first in dance, then in spinning and BodyPump, until she became the fitness expert who made the leap to virtual classes. Likewise, her brother, Eloy, has worked as a Barça analyst.
Although Patry Jordán's entire working life has not always been linked to sport or beauty. She has also worked in the world of communication agencies, first working for an agency and, later, creating her own agency with her partner Carles Galí, under the name Mistim Agency .