When an email is sent to a bouncing address
Posted: Mon Jan 06, 2025 4:04 am
Clean Now Engagement Based Email Address Why do we send email campaigns? To engage with our audience right? But even when your emails reach your recipient’s inbox, and they don’t engage with your emails, it is going to harm your email deliverability. In this section, we’ll delve into email address types that reflect the level of engagement with your campaigns and how they can impact your deliverability. Inactive/Abandoned Email Accounts Inactive or abandoned email accounts are the ones that are no longer being used by their owners. It can be an email account that belonged to an employee, and when they switch their company, their previous email address is abandoned.
If you keep sending out emails to these honduras email list accounts you will never get any engagement and it will only contribute to a low email deliverability score. Unsubscribes There will always be people who (intentionally or unintentionally) opted to receive your emails, but later on, might not want to receive them anymore due to changed preferences, and want to opt-out. In this case, respecting their decision and removing their email address from the list is important. Not doing so and still sending out emails to unsubscribed accounts can be considered spam activity, and lead to legal consequences, tarnished sender’s reputation, and poor email deliverability.
Bounced Emails Bounced email addresses refer to email addresses that are undeliverable or unable to receive messages. There are two types of bounces — "Hard bounces" when the email address is deleted, permanently invalid, or non-existent, and "Soft bounces" occur when the email is temporarily undeliverable, often due to a full inbox, busy server, etc., it "bounces back" to the sender, usually accompanied by a notification or error message indicating the reason for the bounce. bounced email addresses causing poor email deliverability Soft bounces are temporary issues and might not cause much harm to your email deliverability, but hard bounces are to be immediately dealt with to avoid a high bounce rate and poor email deliverability.
If you keep sending out emails to these honduras email list accounts you will never get any engagement and it will only contribute to a low email deliverability score. Unsubscribes There will always be people who (intentionally or unintentionally) opted to receive your emails, but later on, might not want to receive them anymore due to changed preferences, and want to opt-out. In this case, respecting their decision and removing their email address from the list is important. Not doing so and still sending out emails to unsubscribed accounts can be considered spam activity, and lead to legal consequences, tarnished sender’s reputation, and poor email deliverability.
Bounced Emails Bounced email addresses refer to email addresses that are undeliverable or unable to receive messages. There are two types of bounces — "Hard bounces" when the email address is deleted, permanently invalid, or non-existent, and "Soft bounces" occur when the email is temporarily undeliverable, often due to a full inbox, busy server, etc., it "bounces back" to the sender, usually accompanied by a notification or error message indicating the reason for the bounce. bounced email addresses causing poor email deliverability Soft bounces are temporary issues and might not cause much harm to your email deliverability, but hard bounces are to be immediately dealt with to avoid a high bounce rate and poor email deliverability.