What’s new on LinkedIn?
Posted: Sun Jan 05, 2025 6:58 am
And it continues to improve. For the first time, LinkedIn wants to include suggested posts in users’ feeds, meaning users will now see content from people and brands they may not be connected with. If you thought this could be a good opportunity for brands, you’re right. In this article, I want to explore some of LinkedIn’s recent initiatives to attract more users and increase engagement on the network, and how you can maximize the potential of these updates for your marketing strategies.
According to the company’s Director of Products, Heidi brazil email list Wang, these are LinkedIn’s latest updates: Guide your feed around what’s important to the user; Search, discover, and delve into topics of interest — posts, newsletters, groups, events, and much more; Unleashing the knowledge of professionals from around the world; Suggested posts to help users discover more about what interests them; Controls so that the user can say what they like (or don’t!), so that LinkedIn can continuously improve their experience.
In my opinion, the most intriguing feature LinkedIn has recently introduced is the ability for users to personalize their feed according to their specific interests and needs. This is made possible through the platform’s algorithm, which considers users’ previous activities, connections, groups, and other information to offer content that is relevant to them. Furthermore, users can choose to follow specific topics of interest and keep up with the latest developments in those areas.
According to the company’s Director of Products, Heidi brazil email list Wang, these are LinkedIn’s latest updates: Guide your feed around what’s important to the user; Search, discover, and delve into topics of interest — posts, newsletters, groups, events, and much more; Unleashing the knowledge of professionals from around the world; Suggested posts to help users discover more about what interests them; Controls so that the user can say what they like (or don’t!), so that LinkedIn can continuously improve their experience.
In my opinion, the most intriguing feature LinkedIn has recently introduced is the ability for users to personalize their feed according to their specific interests and needs. This is made possible through the platform’s algorithm, which considers users’ previous activities, connections, groups, and other information to offer content that is relevant to them. Furthermore, users can choose to follow specific topics of interest and keep up with the latest developments in those areas.