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Performance Marketing Performance Marketing Performance Marketing is a type of marketing whose main characteristic is to focus on results . The main advantage for companies that adopt this marketing method is certainly the ability to perfectly calculate the ROI ( Return Of Investment ), or how much has actually been earned from a marketing campaign. Of course, another interesting aspect is that a part of the activities is paid only when the result is achieved and this is often what every entrepreneur wishes.


But, as I explained in the free training hour , performance canada phone number list marketing is not for everyone. There are conditions and attitudes that the company must be willing to put in place in order to undertake a “performance” marketing project. If you want to know more, I invite you to download the presentation slides for free! Download the slides In a period of uncertainty like this, having control of your marketing actions, but also control of your investment is, for a company, an almost obligatory choice.


This is why at OTO agency we embrace projects that share this way of working. Revive your business with Performance Marketing Performance Marketing is a different approach than most promotional activities carried out by small and large companies. It is a Data-Driven approach , that is, based on data monitoring and analysis . It therefore provides an organised and structured working method, necessary to achieve concrete and measurable results , but which at the same time gives space to the creativity needed to differentiate the promotional activities of a brand within its reference market.