3. Offer free shipping and highlight free shipping options
Posted: Tue Dec 24, 2024 10:33 am
According to our in-house statistics, cart abandonment popups like the one below have a 17.12% average conversion rate. This means that almost 2 out of 10 visitors change their minds, which can be a huge boost to your bottom line.
You can further increase your conversion rate by adding coupon codes or discount codes as an incentive for completing a purchase. It’s also a good idea to make your discount code time limited so there’s a sense of urgency associated with the offer.
2. Precisely present shipping costs & any additional costs
Make sure that your shipping costs are clearly outlined on your site.
After all, the problem isn’t netherlands consumer email list the fact that there are shipping costs associated with a purchase, it’s when the shipping details are poorly explained and visitors aren’t expecting those costs.
One way to present your shipping policies is by using a sticky bar to provide all the necessary shipping details that your visitors need.
Although you don’t have to use a free shipping offer, it is one of the most powerful incentives for combating cart abandonment. If you’re able to use a free shipping offer, then you definitely should.
A particularly effective strategy is using a free shipping threshold to increase average order value.
You can offer free shipping only on orders above a certain value, and display a dynamic sticky bar that informs your users how much more they need to spend to qualify.
You can further increase your conversion rate by adding coupon codes or discount codes as an incentive for completing a purchase. It’s also a good idea to make your discount code time limited so there’s a sense of urgency associated with the offer.
2. Precisely present shipping costs & any additional costs
Make sure that your shipping costs are clearly outlined on your site.
After all, the problem isn’t netherlands consumer email list the fact that there are shipping costs associated with a purchase, it’s when the shipping details are poorly explained and visitors aren’t expecting those costs.
One way to present your shipping policies is by using a sticky bar to provide all the necessary shipping details that your visitors need.
Although you don’t have to use a free shipping offer, it is one of the most powerful incentives for combating cart abandonment. If you’re able to use a free shipping offer, then you definitely should.
A particularly effective strategy is using a free shipping threshold to increase average order value.
You can offer free shipping only on orders above a certain value, and display a dynamic sticky bar that informs your users how much more they need to spend to qualify.