tips for coming up with a strong real estate business brand name
Posted: Sat Jul 05, 2025 9:48 am
Ready to get started? Check out these 8 tips to help guide your naming process.
1. Avoid puns
You might be tempted to “raise the roof” with some real estate-related humor, but your pun may not land. It’s best to stick with a business name that’s straightforward and appeals to as many people as possible. Puns may be too tricky a topic to tackle.
2. Watch out for trademarks
Your great idea may have been put into motion by someone else already. Once you’ve narrowed down your favorite real estate business name ideas, take those ideas to the U.S. Patent and Trademark whatsapp data Office (USPTO) website. There, you can look up whether your name has been trademarked by another real estate professional. If your name doesn’t pop up, consult a trademark attorney who can help confirm if your name is indeed fully available for use as a real estate business.
3. Keep it simple
Simple names are the most memorable. Choose a name that’s three or fewer words to keep it short, sweet, and to the point. Make sure each word in your business name is easy to understand and contributes to the meaning you want to convey to your customers and clients.
sold signboard real estate
Photo by
RODNAE Productions
from
Pexels
1. Avoid puns
You might be tempted to “raise the roof” with some real estate-related humor, but your pun may not land. It’s best to stick with a business name that’s straightforward and appeals to as many people as possible. Puns may be too tricky a topic to tackle.
2. Watch out for trademarks
Your great idea may have been put into motion by someone else already. Once you’ve narrowed down your favorite real estate business name ideas, take those ideas to the U.S. Patent and Trademark whatsapp data Office (USPTO) website. There, you can look up whether your name has been trademarked by another real estate professional. If your name doesn’t pop up, consult a trademark attorney who can help confirm if your name is indeed fully available for use as a real estate business.
3. Keep it simple
Simple names are the most memorable. Choose a name that’s three or fewer words to keep it short, sweet, and to the point. Make sure each word in your business name is easy to understand and contributes to the meaning you want to convey to your customers and clients.
sold signboard real estate
Photo by
RODNAE Productions
from
Pexels