second equally interesting tip

[moniyamkta06]

won, because we include the discount that those who didn't win get. We're not lying, in itself it's the truth, a discount is also a prize. But it makes you want to participate much more. If we had simply announced 'First prize €50, second prize €30 and third prize €20 and 10% discount codes', we wouldn't get the same enthusiasm."
The takeaway is, don't underestimate the power of wording.

And Lionel has more than one trick up his sleeve! He reveals a

"For the consolation prizes, we tell the participant that they have won a surprise code for 5, 10 or 15%. To find out the amount of the discount, they have to go to the site. Firstly, it will be easier for us to retarget grenada business email list them via Google Ads campaigns, etc. But above all, they will have to look at the products that interest them to fill their basket and thus enter the code to know what discount they can benefit from. And in the end, we only grant 15% codes. Yes, in marketing, you have to be a buccaneer: a bit of a bandit, but not a thief! We don't steal from the person since they get the best discount. But we make sure that they are really happy when they receive it."
Clever, isn't it?

nature-cos-operation-instant-win
Nature Cos Operation for Valentine's Day
Conclusion
As you will have understood through this article, the role of emotions in the consumer purchasing process is crucial. Neuroscientists have established that only about 20% of our brain is used consciously, which means that many factors influence our decisions without us being aware of it. By understanding the psychology of