Advanced Considerations and Ongoing Management

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Original and Useful Content: Provide valuable content that directly answers the user's query or provides the information they seek. Avoid thin or duplicate content.
Conversion Rate as a Proxy: While conversion rate doesn't directly impact Quality Score, a high conversion rate often correlates with a good landing page experience. If users are converting, it's a strong sign they found the page relevant and useful.

Historical Account Performance: Google's algorithms consider your overall account history. Consistently running high-quality, relevant campaigns can positively influence the Quality Score of your new campaigns over time. Conversely, a history of poor moj database performance can make it harder to achieve high scores initially.
Geographic and Device Factors: Quality Score can vary by location and device. Ensure your ads and landing pages are optimized for the specific audiences and devices you're targeting. For instance, a local business should have location-specific ad copy and a mobile-friendly site.

Monitoring and Iteration: Quality Score is not static. Regularly monitor your Quality Scores at the keyword level within Google Ads. Look for keywords with "Average" or "Below average" status for Expected CTR, Ad Relevance, and Landing Page Experience. These are your immediate areas for improvement.
Don't Over-Optimize for the Score Itself: Remember, Quality Score is a diagnostic tool. The goal isn't to get a "10/10" just for the sake of it.