Length plays a role in capturing the attention of Facebook users. If you make sure that your video is at least 2 and no longer than 5 minutes long, you will lose viewers less quickly. Is that too short for you to tell your story? Then consider a live video . Research shows that Facebook live videos of at least 1 hour ensure more engagement.
Want to learn more about the research into effective videos on the Facebook platform? phone number library Scroll down to view the infographic. Click on the image for a larger version.
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