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What elements can't be missing from your editorial calendar?

Posted: Tue Mar 18, 2025 3:48 am
by sakib40
While each calendar within the structure of a Content Marketing strategy should be customized according to each brand's editorial needs, we recommend keeping the following elements in mind:

Author(s) of the post.
Writing deadline.
Publication date.
Important dates (in case holidays influence bc data malaysia the theme of your content).
Topic of the article.
Content type (lists, infographics, in-depth articles, how-to …).
Tentative title.
Goals.
Sources.
Category.
Keyword(s) or phrase(s).
Links to insert.
Multimedia content (images, videos, embedded social media posts, etc.).
Article status (draft, in writing, submitted, published).
Observations.
You can create your own calendar (in Excel, Google Docs, or Google Calendar ), or use pre-designed templates and software available online. In this article, you'll find 15 editorial calendar options available online, from the simplest and free versions to the most complex ones for large editorial teams.