Examples of Successful Social Media Strategy
Posted: Mon Dec 23, 2024 6:40 am
One example is National Geographic , which boasts over 280 million followers on Instagram thanks to its content: impactful photos and captivating captions. Above all, the use of UGC content is noticeable: videos and photos taken by people and sent to the page, which then publishes them, giving credit and reporting the words of the reference author.
Algida, the ice cream brand that evokes the Italian summer par excellence, has a long history of advertising campaigns that have left their mark on the hearts of consumers. Since its czech telephone numbers founding in the 1950s, the company has combined innovation, quality and marketing to become an undisputed symbol of the hot seasons.
In this article, we will explore some of its most iconic advertising campaigns , analyzing the winning elements of its communication strategies and the jingles that made Algida a symbol of the Italian summer.
Algida Logo
The Beginning of an Era: The First Algida Advertisements
The first advertising campaigns of the most famous ice cream company in Italy, dating back to the middle of the last century, focused on images of happy families and moments of conviviality , psychologically linking the consumption of the product to sensations of joy and freshness.
Up to telling a summer centered on sensuality , where the company changes the ice cream wrapping as well as the photography of the commercials, the music, the settings. The jingles and dedicated texts disappear , summer becomes a time of adventure and sensuality begins to be more alluring, with that emotion that transforms into a heartbeat.
Algida, the ice cream brand that evokes the Italian summer par excellence, has a long history of advertising campaigns that have left their mark on the hearts of consumers. Since its czech telephone numbers founding in the 1950s, the company has combined innovation, quality and marketing to become an undisputed symbol of the hot seasons.
In this article, we will explore some of its most iconic advertising campaigns , analyzing the winning elements of its communication strategies and the jingles that made Algida a symbol of the Italian summer.
Algida Logo
The Beginning of an Era: The First Algida Advertisements
The first advertising campaigns of the most famous ice cream company in Italy, dating back to the middle of the last century, focused on images of happy families and moments of conviviality , psychologically linking the consumption of the product to sensations of joy and freshness.
Up to telling a summer centered on sensuality , where the company changes the ice cream wrapping as well as the photography of the commercials, the music, the settings. The jingles and dedicated texts disappear , summer becomes a time of adventure and sensuality begins to be more alluring, with that emotion that transforms into a heartbeat.