But the data continues to surprise
Posted: Sat Feb 22, 2025 3:20 am
We want to start this article with data in hand, because although it is known that email marketing is effective, it is always better to receive confirmation from the market.
Researching online, it kenya cell phone number list turns out that email marketing offers the highest return on investment (ROI) compared to other marketing channels , with an average of $42 earned for every dollar invested .
In 2020, a total of 306 billion emails were sent, with usage ranging from 87% in B2B to 79% in B2C.
There are approximately 4 billion email users in the world , nearly half of the global population.
As many as 61% of people say they appreciate receiving periodic promotional emails . Furthermore, it is a very effective channel for stimulating purchases: approximately 60% of consumers have confirmed that they have completed a purchase thanks to the content of an email received.
This is enough for us to decide, today, to dedicate an in-depth guide to email marketing . So as to explain not only what it is and how it develops , but also why it is essential to achieve success .
If you are the head of a business, then, take a pen and paper and prepare for
Researching online, it kenya cell phone number list turns out that email marketing offers the highest return on investment (ROI) compared to other marketing channels , with an average of $42 earned for every dollar invested .
In 2020, a total of 306 billion emails were sent, with usage ranging from 87% in B2B to 79% in B2C.
There are approximately 4 billion email users in the world , nearly half of the global population.
As many as 61% of people say they appreciate receiving periodic promotional emails . Furthermore, it is a very effective channel for stimulating purchases: approximately 60% of consumers have confirmed that they have completed a purchase thanks to the content of an email received.
This is enough for us to decide, today, to dedicate an in-depth guide to email marketing . So as to explain not only what it is and how it develops , but also why it is essential to achieve success .
If you are the head of a business, then, take a pen and paper and prepare for