Bot Dataset

Unlike other social media channels, Twitch offers the opportunity to interact in real-time, allowing brands to create a more personal and lasting connection with their audiences. why Twitch marketing strategies can be so effective in building a loyal and engaged community. However, do you know which sectors benefit the most from this strategy? Companies like Riot Games and Epic Games use the platform to promote their titles through live streams, tournaments, and collaborations with influencers. In addition, the technology sector has also seen an increase in the visibility and sales of its products thanks to brands like Intel and Nvidia , which sponsor events and streamers.


Other industries, such as the food, fashion, and hong kong whatsapp number data beauty sectors, have taken advantage of Twitch to reach younger audiences with companies like Nike which collaborates with content creators to launch exclusive products and promotions. Engagement on Twitch: Strategies for Brands In 2023, Twitch was watched for 1.286 billion minutes, while in May 2024 it reached 1.585 billion hours in time watched by viewers. In addition, it has 140 million active users per month . With this data, we realize that Twitch offers unique engagement opportunities that brands can take advantage of to connect with specific audiences, especially in the gaming and live entertainment niche.