Social media delivers on the educational side
Posted: Wed Feb 12, 2025 10:38 am
Which Social Media Platforms do you prefer to use when searching for information?
Why are search engines losing out to SMs?
Now that we have seen that Internet users have recently preferred to use social networks to search for information, it is prudent to ask the big question: why ?
By far the most common response from respondents is that they trust other people's recommendations more than the search engine algorithm . This is undoubtedly related to the issue of the so-called "human touch", a hot topic by all indications. Internet users want to see content visibly written by a live person rather than an AI with limited creativity and a lack of style. That's why ~26% choose to search for information on social media.
It is also worth noting that a good portion of the Americans latvia phone number data who participated in the study (19%) mentioned the relevance of social media algorithms, suggesting that they are superior to the results that appear in the Google search engine.
Other arguments used to justify choosing social media for searching for information include an easier search process, a more visually appealing look to searches, and a greater opportunity to interact with information sources. Essentially, social media platforms are able to provide a better user experience in the process of searching for answers on the Internet .
To truly understand this "search war," we need to take a closer look at how accessible content is on social media and what types of content are most viewed.
Since Google indexes content on TikTok or Instagram, it’s just as easy to find what you’re looking for on social media platforms, especially if content creators have mastered the art of optimization. While it’s a process that requires a lot of attention to detail and know-how, it’s not like you’re alone there. With the help of our SEO checklist , we’ll guide you step-by-step through the optimization process so that no stone is left unturned and you’re ready to climb the ranks.
Why are search engines losing out to SMs?
Now that we have seen that Internet users have recently preferred to use social networks to search for information, it is prudent to ask the big question: why ?
By far the most common response from respondents is that they trust other people's recommendations more than the search engine algorithm . This is undoubtedly related to the issue of the so-called "human touch", a hot topic by all indications. Internet users want to see content visibly written by a live person rather than an AI with limited creativity and a lack of style. That's why ~26% choose to search for information on social media.
It is also worth noting that a good portion of the Americans latvia phone number data who participated in the study (19%) mentioned the relevance of social media algorithms, suggesting that they are superior to the results that appear in the Google search engine.
Other arguments used to justify choosing social media for searching for information include an easier search process, a more visually appealing look to searches, and a greater opportunity to interact with information sources. Essentially, social media platforms are able to provide a better user experience in the process of searching for answers on the Internet .
To truly understand this "search war," we need to take a closer look at how accessible content is on social media and what types of content are most viewed.
Since Google indexes content on TikTok or Instagram, it’s just as easy to find what you’re looking for on social media platforms, especially if content creators have mastered the art of optimization. While it’s a process that requires a lot of attention to detail and know-how, it’s not like you’re alone there. With the help of our SEO checklist , we’ll guide you step-by-step through the optimization process so that no stone is left unturned and you’re ready to climb the ranks.