4 tips to take off with your branding marketing
Posted: Wed Feb 12, 2025 9:56 am
Stay up to date with trends related to the firm.
Throughout my professional career I have been involved in the management of very important firms, so I would like you to take advantage of some essential advice when it comes to managing the branding of yours or yours.
1.- Don't forget about consistency
While creating a new, attention-grabbing marketing albania phone number list campaign is vitally important for every business, this cannot override the need for a brand to be consistent.
Clients, leads and prospects have preconceived ideas and insights that are engraved in their minds and hearts, so they expect you to follow a consistent line both in your development and in your communication.
2.- Don't make too drastic changes
In 2002, a company that is a great reference in branding marketing like Coca Cola made a major strategic error when it decided to discontinue its legendary Classic Coke.
Consumers' reaction was not long in coming, and the criticism was so great that Coca Cola decided to relaunch it in just 3 months.
Throughout my professional career I have been involved in the management of very important firms, so I would like you to take advantage of some essential advice when it comes to managing the branding of yours or yours.
1.- Don't forget about consistency
While creating a new, attention-grabbing marketing albania phone number list campaign is vitally important for every business, this cannot override the need for a brand to be consistent.
Clients, leads and prospects have preconceived ideas and insights that are engraved in their minds and hearts, so they expect you to follow a consistent line both in your development and in your communication.
2.- Don't make too drastic changes
In 2002, a company that is a great reference in branding marketing like Coca Cola made a major strategic error when it decided to discontinue its legendary Classic Coke.
Consumers' reaction was not long in coming, and the criticism was so great that Coca Cola decided to relaunch it in just 3 months.