Mistakes made in web design
Posted: Wed Feb 12, 2025 5:53 am
10 things that annoy your visitors on your B2B website and that make them leave.
There are many mistakes you can make on your website that can be the reason why your bounce rate is higher than you want.
To ensure that visitors, prospects, customers and employees enjoy visiting and staying on your B2B website, you should consider a few things when creating and maintaining the content of your company website.
We have summarized for you which mistakes you cayman islands phone number list should no longer make in 2022:
#1 Aggressive notices, pop-ups
Too many pop-ups, whether they be cookies, newsletters or a notice about a competition, are a reason why visitors leave your B2B website faster than you would like. Reduce the number of notices so that visitors are not distracted from their actual goal.
#2 Low-contrast colors
Avoid low-contrast colors. They are the reason why your visitors cannot read and understand content properly or may not notice a contact button. Use strong, high-contrast colors that can be easily seen even on an incorrectly adjusted monitor.
#3 Poor readability
Have you used a cursive or flourish font in your logo or on other media? Then you should definitely not use this font on your B2B website. Instead, use simple fonts that everyone can read. Fonts with clear corners and edges. You don't have to do without serif fonts, but you should only use them with caution, e.g. for large headlines.
There are many mistakes you can make on your website that can be the reason why your bounce rate is higher than you want.
To ensure that visitors, prospects, customers and employees enjoy visiting and staying on your B2B website, you should consider a few things when creating and maintaining the content of your company website.
We have summarized for you which mistakes you cayman islands phone number list should no longer make in 2022:
#1 Aggressive notices, pop-ups
Too many pop-ups, whether they be cookies, newsletters or a notice about a competition, are a reason why visitors leave your B2B website faster than you would like. Reduce the number of notices so that visitors are not distracted from their actual goal.
#2 Low-contrast colors
Avoid low-contrast colors. They are the reason why your visitors cannot read and understand content properly or may not notice a contact button. Use strong, high-contrast colors that can be easily seen even on an incorrectly adjusted monitor.
#3 Poor readability
Have you used a cursive or flourish font in your logo or on other media? Then you should definitely not use this font on your B2B website. Instead, use simple fonts that everyone can read. Fonts with clear corners and edges. You don't have to do without serif fonts, but you should only use them with caution, e.g. for large headlines.