Mastering Email Suppression: A Complete Guide to Email Management
Posted: Mon Feb 10, 2025 10:51 am
Contentshide
Understanding Suppression Lists
Why Do You Need an Email Suppression List?
Which Contacts Should Be Added to Your Suppression List?
Identifying Email Addresses for Suppression
Conclusion
Reputation is like fragile glass; it takes immense time to build a good one, and shatters easily. So, lackadaisical email-sending habits can risk your deliverability and prevent you from reaching your target audience’s inbox.
It’ll only get marked as spam if you keep sending them emails even after they have already unsubscribed. Thus, you must delete such email addresses from your list to avoid communicating in the future. But how can you do this? You can add them to an email suppression list.
You may be wondering what exactly a suppression list is and who should be added to it. This article will explain everything you need to know about suppression lists. Read on to know more.
Understanding Suppression Lists
A suppression list contains email addresses that need to be excluded from future france phone number list communications to remain compliant with the CAN-SPAM Act of 2003 (United States). This requires email senders to provide an option for users to opt out of future emails, such as promotional offers or product launch updates. After unsubscribing, the email addresses are added to a suppression list to prevent future messages from being sent.
The CAN-SPAM Act, signed as a law in 2003 and enforced by the Federal Trade Commission, is the national standard for commercial email marketing in the United States. Its main purpose was to limit misleading, badgering, and false emails and allow recipients to opt-out.
Understanding Suppression Lists
Why Do You Need an Email Suppression List?
Which Contacts Should Be Added to Your Suppression List?
Identifying Email Addresses for Suppression
Conclusion
Reputation is like fragile glass; it takes immense time to build a good one, and shatters easily. So, lackadaisical email-sending habits can risk your deliverability and prevent you from reaching your target audience’s inbox.
It’ll only get marked as spam if you keep sending them emails even after they have already unsubscribed. Thus, you must delete such email addresses from your list to avoid communicating in the future. But how can you do this? You can add them to an email suppression list.
You may be wondering what exactly a suppression list is and who should be added to it. This article will explain everything you need to know about suppression lists. Read on to know more.
Understanding Suppression Lists
A suppression list contains email addresses that need to be excluded from future france phone number list communications to remain compliant with the CAN-SPAM Act of 2003 (United States). This requires email senders to provide an option for users to opt out of future emails, such as promotional offers or product launch updates. After unsubscribing, the email addresses are added to a suppression list to prevent future messages from being sent.
The CAN-SPAM Act, signed as a law in 2003 and enforced by the Federal Trade Commission, is the national standard for commercial email marketing in the United States. Its main purpose was to limit misleading, badgering, and false emails and allow recipients to opt-out.