Use a blog to respond

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As I said at the beginning, in fact, there are different tools at your disposal and each of them contributes to building a path of trust towards you that the visitor will have to follow. When I refer to your site as the starting point I think of the great importance that search engines have in healthcare marketing. It is thanks to a good positioning that your pages become the first point of contact between your business and your new potential customer. Use SEO to ensure a good online presence SEO, or the optimization of your website for search engines, is the most important web marketing tool for your business.


In fact, your website must be at the top of the results germany phone number on Google, otherwise, people looking for a professional could be directed to other studios or clinics. It is only thanks to SEO, in fact, that every doctor has the possibility of increasing their online presence and being seen by potential patients. To be optimized, not only will the site have to be fast to open and accessible from any mobile device, such as smartphones and tablets. In fact, experts believe that there are over 100 factors taken into account by Google's algorithms to decide what order to give to its search results. Even the belief that it is sufficient to insert the most searched keywords into your pages is a false myth.




Thanks to semantics and artificial intelligence , in fact, positioning on Google for companies and professionals has changed significantly. Relying on a web agency that has good experience in the field of search engines, and in particular with regards to Local SEO, is undoubtedly the choice that I most recommend. Below we will delve deeper into the topic of SEO and search engines. Use a blog to respond to your patients who are searching for information online In addition to your website and search engine positioning, your blog is the third marketing tool you should use in your web marketing strategy. What is the difference between a website and a blog? The website is generally used for the institutional part of your business: to showcase your resume and professional career to talk about your staff and other members of the studio to list the main services offered to receive online bookings or simply show how to contact you or reach your clinic The best way to use your blog, however, is to periodically write articles that may interest your potential patients.