Analyze To build a marketing machine that really works, you need to measure your results, right?
Posted: Sun Feb 02, 2025 6:59 am
In the Analyze feature, you'll find six options to track your performance and make the best decisions.
Marketing BI is the custom reporting functionality and is available only to Enterprise customers, but all others cater very well to any RD customer.
In Reach, for example, you can see your daily, weekly, and monthly growth in the number of leads and social media followers. What I find most cool about this report is the variation in the number of leads, which can indicate whether you are maintaining healthy growth in your base.
Similarly, in the Visits, Leads and Customers report you can monitor the health of your sales funnel by stages, comparing the conversion rate of visits to leads and leads to customers.
Plus, it shows all the visitors, customers and clients generated by armenia phone data the acquisition channel, so it's already pretty clear which channels you're not doing so well on and need to improve.
In Traffic and conversion sources you have the same option to analyze the funnel by acquisition channels, but in a more detailed way. However, it is possible to see your progress only in organic, referral, social and ads.
The Most Accessed Pages option offers the same report as the dashboard, with the increase in time on page and the bounce rate, a very simplified version of what we have in Analytics.
And in Analyze there is the Reports option, where you can generate a compilation of the most important information about your performance by day, week or specifically on social networks.
The weekly report, for example, compares your performance with the previous week and shows how much you grew (or didn't) in terms of traffic and leads, as well as the most visited and most rejected pages.
This report is my favorite because a week is enough time to collect data to create a more solid comparison. But, if you are in the habit of monitoring your results (if you are not, you should be), all of the RD Station reports can generate great insights.
By identifying sharp declines or surprising progress in a report generated by RD Station, for example, you can analyze what you did to achieve that result and create an action plan to ensure you’re reaching your goals. It all depends on what you do with the data RD provides.
Marketing BI is the custom reporting functionality and is available only to Enterprise customers, but all others cater very well to any RD customer.
In Reach, for example, you can see your daily, weekly, and monthly growth in the number of leads and social media followers. What I find most cool about this report is the variation in the number of leads, which can indicate whether you are maintaining healthy growth in your base.
Similarly, in the Visits, Leads and Customers report you can monitor the health of your sales funnel by stages, comparing the conversion rate of visits to leads and leads to customers.
Plus, it shows all the visitors, customers and clients generated by armenia phone data the acquisition channel, so it's already pretty clear which channels you're not doing so well on and need to improve.
In Traffic and conversion sources you have the same option to analyze the funnel by acquisition channels, but in a more detailed way. However, it is possible to see your progress only in organic, referral, social and ads.
The Most Accessed Pages option offers the same report as the dashboard, with the increase in time on page and the bounce rate, a very simplified version of what we have in Analytics.
And in Analyze there is the Reports option, where you can generate a compilation of the most important information about your performance by day, week or specifically on social networks.
The weekly report, for example, compares your performance with the previous week and shows how much you grew (or didn't) in terms of traffic and leads, as well as the most visited and most rejected pages.
This report is my favorite because a week is enough time to collect data to create a more solid comparison. But, if you are in the habit of monitoring your results (if you are not, you should be), all of the RD Station reports can generate great insights.
By identifying sharp declines or surprising progress in a report generated by RD Station, for example, you can analyze what you did to achieve that result and create an action plan to ensure you’re reaching your goals. It all depends on what you do with the data RD provides.