Here's what else you can include in your content plan

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Promotion formats
After forming the promotion concept, we move on to choosing the formats of future publications. Announcements of the program and headliners are the basis.



FAQ

Taking care of visitors is the first priority. Tell about yahoo email database parking, food court, drinking fountains, timing. Make a map with important locations: you will have saves, and people will understand where and when to go. As a rule, such posts are the most popular.


Collaborations and joint posting

If the event has partners, they will most likely need to be covered in social networks. At the same time, it is better to avoid standard lists of partners - they collect 3-4 likes. Use the trend for collaborations to not only provide information support to the partner, but also to exchange audiences with them. For example, dance to the headliner's track with a dance school. Take a bow for reels from a clothing brand. Come up with special cocktails for the party together with the bar.


Polls
Polls on social networks or offline, among passers-by, are formats that are interesting to follow. You never know what subscribers will say and what kind of buzz an open discussion of the topic will generate. There will be many insights - all that remains is to catch and apply them.

Floods

Floods are a free communication zone. Posts under which users can discuss any topic and share any feedback (within the bounds of decency). People can contact the brand, communicate with each other and even find a company for an event. ER growth is guaranteed.


Backstage

Few people have seen the construction of the stage, the sound check of the artists, the installation of equipment - show it. Everyone will be delighted. In the "before/after" format or a full video with the process of tightening the bolts and hanging the lights.


Sticker packs and merch

Ask the organizers if there is merch for a social media giveaway or if there is a need to promote the store with them. Telegram stickers will quickly spread across chats, and there will be a queue for merch if you hold an informal photo shoot, tell the story of its creation or hold a receipt promo.