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Where to start choosing a domain for your website

Posted: Wed Jan 29, 2025 6:09 am
by subornaakter24
Web resources are created for different purposes. And the choice of domain is also carried out differently, in accordance with the set purpose. Let's describe the most frequently created types of sites, for which domains are selected.

Company website, project, brand name

This type aims to familiarize the buyer with information about the product, services, terms of purchase and delivery, location of the organization, etc. For such web resources, the choice forex email list of domain is based on the name of the company, so that it is remembered and found faster. If the company is new, the name has not been invented, then you should start with the name of the organization, and not vice versa.

Domains of companies of this type have the following methods of forming names:

full name, for example stolplit.ru, steklo-dom.com, ormatek.com;

abbreviated name, for example povsport.ru;

abbreviation, for example rzd.ru;

name with regional affiliation, for example fasad-nn.ru

Landing page for selling goods

A landing page is a sales page that is developed specifically to collect traffic. The domain name does not play a big role here. But you should consider search promotion by keywords and choose a name in accordance with the product offered on the landing page.

In general, in the conditions of high competition on the Internet, the landing page domain name can be anything.

Portfolio, personal website-business card

Web resources of this type are developed by small businesses, individuals, and freelancers to tell about their activities and services.

The domain name in this case should be associated with the author's name, or with the surname if it is simple, or with the name of the activity, project, service. This choice is also optimal because the author himself is easier to remember, and then it will be easier to find him. Examples - bobrov.org, kurpatov.ru

Blog, content project, online store

The domain for such web resources should be easy to write, pronounce and remember.

The choice of a domain for a website is carried out here according to different principles:

selection by last name and first name of the author of the project - lgromova.ru (author's website of the poetess Lyudmila Gromova);

selection by project name - acomics.ru (a website about original comics);

selection by industry — tennise.ru (tennis goods store);

selection by keyword - ogorodlegko.ru (site for gardeners and vegetable growers).

The key to choosing the right domain name is its meaning, how customers will use it, and, of course, the correct purpose for the functioning of the web resource.