What prompted you to buy our product or service?

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Filter Your High Maintenance Customers Out
Far too many salespeople and business owners forget that no one is putting a gun to their heads and forcing them to sell to certain customers.

We live in free countries, after all, and you can sell to whomever you want.

If a customer doesn’t feel right or they’re more trouble than they’re worth, then you should filter them out. Focus more on the customers who are truly worthy of your time and energy.

Which leads me to a very important question. How can you determine who those perfect up-sell and cross-sell candidates are, and what should you do once you’ve identified them?

Implement A Customer Review System
There are a lot of different ways to go about that process. One china telegram data of the easiest and best ways to handle it is to implement a customer review system that gauges your new and existing customers’ path to purchase, and their current needs or concerns.

In many ways, it’s simply an intelligence gathering process that will allow you to better understand who your customers are, why they buy, and what their current and future pain points are.

During those engagements with new and existing customers (which should happen within the first 30 days of acquiring new customers, by the way), you might ask questions like:

Why are you continuing to do business with us?
Why did you buy more from us in the past?
How is our product helping you, and are there additional features that could add more value?
Be sure that you don’t simply focus on acquiring positive customer feedback, however. It’s also critical to uncover your customers’ concerns and objections.

That information can help you understand what’s keeping your customers from buying additional products or services from you. It could also tell you why they’re choosing competitors to fulfill a particular need that your product might address. To do that, you might ask questions like: