Challenge: Facebook vs lockdown

[sumaiyakhatun29]

We prepared a short post about the need to “like” our page and post, and leave contacts where we can send the magazine. Within a day, we saw very good results. We collected over 23 thousand reach, almost 3 thousand interactions with the publication. And our customer base was replenished with 300+ contacts of people interested in agribusiness. Of course, they all received the magazines, then people sent us feedback, comments, remarks, photos with these magazines, and most importantly – new readers did not unsubscribe after that draw, they continue to read us.

What metrics are important on Facebook?
We pay attention to the following indicators:

reach: we understand what content our readers are interested in reading;
engagement: helps to understand how many people interact with us, what romania rcs data content readers interact with best;
click-through rate , which shows the number of clicks on a link;
working with reviews .
We found an infographic about the value of land and shared it with readers

Before the government announced the start of agricultural land sales, we found an infographic about the cost of land and shared it with readers. The post reached over 117 thousand views, the publication was very actively commented on and shared. In addition, we ourselves post our interesting posts from various thematic groups. Further, during this publication, we prepared a series of materials with lawyers about what to do for farmers after the land market opens.