Why do brands need this?
Posted: Tue Jan 28, 2025 5:05 am
A virtual influencer is an anthropomorphic digital media, an anthropomorphic humanoid press. Such a character creates content, has their own opinions, can interact with people and brands, and does not have a physical body.
Why do people need this?
But why do people need it? People have the opportunity to receive interesting content in an innovative format.
And what can a virtual influencer do? He doesn't have as many limitations as a real person. australia rcs data And for creators, real agencies, businesses, this is an opportunity to launch a new type of owned media. Now all brands and even bloggers can create virtual influencers for themselves - alter egos for integrations that are impossible in the real world.
Brands also use this format of virtual work. It helps to advertise, to get engagement. But unlike regular bloggers, virtual influencers do not have the limitations of a physical body. They do not get sick, are not in a bad mood and do not forget about deadlines.
case - rozetka fashion
Virtual influencers receive abnormally high engagement. Statistics show that virtual influencers generate three times more engagement than a regular influencer. This is due to the fact that even the format of a virtual influencer itself causes a reaction in people. They start sharing content, liking, commenting. That is, the innovativeness of the format gives the greatest engagement.
Why do people need this?
But why do people need it? People have the opportunity to receive interesting content in an innovative format.
And what can a virtual influencer do? He doesn't have as many limitations as a real person. australia rcs data And for creators, real agencies, businesses, this is an opportunity to launch a new type of owned media. Now all brands and even bloggers can create virtual influencers for themselves - alter egos for integrations that are impossible in the real world.
Brands also use this format of virtual work. It helps to advertise, to get engagement. But unlike regular bloggers, virtual influencers do not have the limitations of a physical body. They do not get sick, are not in a bad mood and do not forget about deadlines.
case - rozetka fashion
Virtual influencers receive abnormally high engagement. Statistics show that virtual influencers generate three times more engagement than a regular influencer. This is due to the fact that even the format of a virtual influencer itself causes a reaction in people. They start sharing content, liking, commenting. That is, the innovativeness of the format gives the greatest engagement.