Always try to personalize your content
Posted: Mon Jan 27, 2025 9:08 am
Be consistent in publishing by helping yourself with an ad hoc editorial plan . Like any digital channel, the company blog cannot be created and populated irregularly. Being present with a certain frequency demonstrates attention and punctuality.
Always keep in mind your values and the identity you have chosen for your brand and make sure that your company blog represents the digital business card that reflects your positioning.
to bring out your personality and stand out in the sea of sites that populate the web. For example, I have created several for the medical sector . For each of them I studied the brand image of the companies carefully to understand what made them unique.
Let's take the example of Dr. Raffaele Pezzella, an bangladesh whatsapp number database orthopedic surgeon. Every element of the platform, from the choice of colors, to the graphics of the site, up to the images and texts, has been curated to express professionalism. Even the blog, the doctor's column, tells the problems, news and exercises related to the world of orthopedics.
Define the macro topic you want to cover and develop editorial threads that, while covering various facets of the main theme, never stray from the focus of your sector. As I told you a few months ago, my clients' areas of activity also include aesthetics . For Dr. Barbara Lorenzin 's website , for example, I thought it was essential to create a blog to demonstrate the professional's skills and clearly explain what she does and what desires she can satisfy. The language used, although it is appropriate to the field in which my client works and therefore contains some technical terms, is always simple and fluent, designed to be understandable by everyone.
Always keep in mind your values and the identity you have chosen for your brand and make sure that your company blog represents the digital business card that reflects your positioning.
to bring out your personality and stand out in the sea of sites that populate the web. For example, I have created several for the medical sector . For each of them I studied the brand image of the companies carefully to understand what made them unique.
Let's take the example of Dr. Raffaele Pezzella, an bangladesh whatsapp number database orthopedic surgeon. Every element of the platform, from the choice of colors, to the graphics of the site, up to the images and texts, has been curated to express professionalism. Even the blog, the doctor's column, tells the problems, news and exercises related to the world of orthopedics.
Define the macro topic you want to cover and develop editorial threads that, while covering various facets of the main theme, never stray from the focus of your sector. As I told you a few months ago, my clients' areas of activity also include aesthetics . For Dr. Barbara Lorenzin 's website , for example, I thought it was essential to create a blog to demonstrate the professional's skills and clearly explain what she does and what desires she can satisfy. The language used, although it is appropriate to the field in which my client works and therefore contains some technical terms, is always simple and fluent, designed to be understandable by everyone.