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A bit of psychology
Dollar Shave Club is something like a closed club telegram gc philippines for men. open the page. The video background, telling about all the joys and difficulties of male existence in detail, instantly cuts off the female audience:)
However, the CTA is far from brutal and quite human - according to the golden rule of advertising, it tries to sell you an ideal image of yourself. In this case: you will look, smell, and generally feel cool!
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This CTA option, despite the bright aggressive button, emphasizes that you won't have to take risks on the way to your dream and calls not to "buy" or "subscribe", but to "get started". And this is appealing.
Minimalism in CTA
With 3D illustrations, textures, video backgrounds and bright colors all around, it seems like minimalism is a path into the unknown. But it’s not. 2019 continues the trend of its predecessor and proves that “less but better” still works great.