Choice and use of keywords
Posted: Thu Jan 23, 2025 4:08 am
The choice of keywords is a fundamental factor in optimizing a site for search engines.
Before writing your content, study user searches to identify the most used keywords by your target audience on the topic you are discussing.
Some advice:
Use keywords in the first 100-150 words of your text.
Enrich the text with synonyms of the keywords identified.
Place keywords in the text as naturally as possible.
Avoid “keyword stuffing” or the forced insertion and repetition of uae phone number list keywords.
Read also “ Keywords and keywords. What are they for? How to choose them? “
4. Image Optimization
We often forget that images are also content and as such it is important that they meet the optimization requirements to obtain correct indexing and good positioning.
The use of images is of fundamental importance: web pages with at least one image have better performance, images help the reading of the page (especially if it is rich in content) and the use of correctly optimized images influences the ranking of the site.
What to do to optimize images:
Choose a descriptive name that is in line with the contents of the page
Insert images of appropriate size
Upload images that are not too heavy
Insert a featured image on the page
Fill the “Alt” attribute of the image by entering a short description.
The “Alt” attribute is the alternative text that is shown when an image is not displayed correctly. It is a fundamental element from an SEO point of view because search engines use this portion of text to index the image. We therefore recommend that you also insert your reference keywords here.
Read also “ How to optimize images for SEO ”
Before writing your content, study user searches to identify the most used keywords by your target audience on the topic you are discussing.
Some advice:
Use keywords in the first 100-150 words of your text.
Enrich the text with synonyms of the keywords identified.
Place keywords in the text as naturally as possible.
Avoid “keyword stuffing” or the forced insertion and repetition of uae phone number list keywords.
Read also “ Keywords and keywords. What are they for? How to choose them? “
4. Image Optimization
We often forget that images are also content and as such it is important that they meet the optimization requirements to obtain correct indexing and good positioning.
The use of images is of fundamental importance: web pages with at least one image have better performance, images help the reading of the page (especially if it is rich in content) and the use of correctly optimized images influences the ranking of the site.
What to do to optimize images:
Choose a descriptive name that is in line with the contents of the page
Insert images of appropriate size
Upload images that are not too heavy
Insert a featured image on the page
Fill the “Alt” attribute of the image by entering a short description.
The “Alt” attribute is the alternative text that is shown when an image is not displayed correctly. It is a fundamental element from an SEO point of view because search engines use this portion of text to index the image. We therefore recommend that you also insert your reference keywords here.
Read also “ How to optimize images for SEO ”