How to Create a Quiz: Step-by-Step Instructions
Posted: Tue Jan 21, 2025 4:52 am
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Determine the goal of the mechanics. For example, attracting new customers from advertising, helping to choose products, automatic qualification or increasing loyalty. This stage will help determine the content and topic of the survey.
Come up with a prize for completing the quiz. This could be a discount promo code, a selection of products from an expert, or a gift. If the quiz's goal is to collect specific information from the user, offer a bonus for the answer. To influence sales, offer product selections and promotions for branded products.
Create questions that will be interesting to users. Depending on the goal, you can tell more about the brand or industry or solve the client's problem.
Create a quiz using ready-made solutions or on your own. If you don’t want to write the code yourself, consider ready-made solutions. This will help you quickly test the quiz on the site and understand whether customers are interested in such mechanics in general. Ready-made solutions are offered by designers that already have templates for different industries. The company will only have to fill in the fields with its content and install the quiz on the site. In Carrot quest, you can create simple quizzes using pop-ups on the site.
Announce the mechanics in newsletters , social networks, on the website list of switzerland cell phone number or through advertising. This will help attract users to the site who may be interested in the survey.
Common Mistakes When Creating Quizzes
Quizzes can attract an audience, but they can also disappoint them. In this case, customers are unlikely to return and will not recommend the brand to friends.
1. Ask for contact information to get the result. Such quizzes are annoying because a person spends time answering to get the result right away. He may not want to leave his contacts for fear of annoying messages in the future. If instead of the result he is asked to leave a phone number for a consultation with a manager, he will leave the site and is unlikely to return.
It is better to show the test results immediately, without asking for anything in return. To make the client want to leave contact, offer him a gift or a discount.
2. Making too many answer options. Few people like to scroll through pages and waste time searching for answer options from a long list. Instead, they will close the page or choose options at random. Because of this, the company will collect incorrect data about its audience.
Limit the number of questions and answer options to save the visitor's time. An effective quiz usually has no more than seven questions and answers. It is important to let the client know how many questions await him. This can be said at the beginning and repeated on each screen. This will encourage the visitor to complete the quiz.
Quiz with gamification in pop-up
In this test, you can track your progress on each question.
Where to create quizzes for your website
Free services
If you have a limited budget or are just starting out, you can use free services. For example, Google Forms. This tool allows you to quickly create a quiz with different types of questions, customize the design and collect answers in a convenient table format. The main disadvantage is that such a form is difficult to add to the site and most likely, you will lose user data, since you will have to remove them from the site.
Specialized services for quizzes
We will connect the growth team to your tasks. With experience of 550+ projects to increase conversion.
Sign up for a consultation
Determine the goal of the mechanics. For example, attracting new customers from advertising, helping to choose products, automatic qualification or increasing loyalty. This stage will help determine the content and topic of the survey.
Come up with a prize for completing the quiz. This could be a discount promo code, a selection of products from an expert, or a gift. If the quiz's goal is to collect specific information from the user, offer a bonus for the answer. To influence sales, offer product selections and promotions for branded products.
Create questions that will be interesting to users. Depending on the goal, you can tell more about the brand or industry or solve the client's problem.
Create a quiz using ready-made solutions or on your own. If you don’t want to write the code yourself, consider ready-made solutions. This will help you quickly test the quiz on the site and understand whether customers are interested in such mechanics in general. Ready-made solutions are offered by designers that already have templates for different industries. The company will only have to fill in the fields with its content and install the quiz on the site. In Carrot quest, you can create simple quizzes using pop-ups on the site.
Announce the mechanics in newsletters , social networks, on the website list of switzerland cell phone number or through advertising. This will help attract users to the site who may be interested in the survey.
Common Mistakes When Creating Quizzes
Quizzes can attract an audience, but they can also disappoint them. In this case, customers are unlikely to return and will not recommend the brand to friends.
1. Ask for contact information to get the result. Such quizzes are annoying because a person spends time answering to get the result right away. He may not want to leave his contacts for fear of annoying messages in the future. If instead of the result he is asked to leave a phone number for a consultation with a manager, he will leave the site and is unlikely to return.
It is better to show the test results immediately, without asking for anything in return. To make the client want to leave contact, offer him a gift or a discount.
2. Making too many answer options. Few people like to scroll through pages and waste time searching for answer options from a long list. Instead, they will close the page or choose options at random. Because of this, the company will collect incorrect data about its audience.
Limit the number of questions and answer options to save the visitor's time. An effective quiz usually has no more than seven questions and answers. It is important to let the client know how many questions await him. This can be said at the beginning and repeated on each screen. This will encourage the visitor to complete the quiz.
Quiz with gamification in pop-up
In this test, you can track your progress on each question.
Where to create quizzes for your website
Free services
If you have a limited budget or are just starting out, you can use free services. For example, Google Forms. This tool allows you to quickly create a quiz with different types of questions, customize the design and collect answers in a convenient table format. The main disadvantage is that such a form is difficult to add to the site and most likely, you will lose user data, since you will have to remove them from the site.
Specialized services for quizzes