An introductory kit to optimize your website for search.

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13. SEO Tools
To drive traffic to your website, it's important to be a student of SEO. Learning how to use SEO tools like Google Analytics, Ahrefs, and SEMrush will help you develop a strategy to generate traffic to your website.

These tools will help you learn and analyze what‘s working on your site and what isn’t. Plus, these help you come up with ideas for content that has the potential to generate high traffic. Check out our roundup of the best SEO tools to monitor your website.

13. SEO Tools
To drive traffic to your website, it's important to be a student of SEO. Learning how to use SEO tools like Google Analytics, Ahrefs, and SEMrush will help you develop a strategy to generate traffic to your website.

These tools will help you learn and analyze what‘s working on your site and what isn’t. Plus, these help you come up with ideas for content that has the potential to generate high traffic. Check out our roundup of the best SEO tools to monitor your website.


Complete SEO Starter Pack
An introductory kit to optimize your website for search.

Increase your organic traffic.
Plan your keyword strategy.
Debunk SEO myths.
Build a blog strategy.
Get Your Free Kit
Learn moreDownload our free SEO starter pack.
14. Historical Optimization
Historical optimization is the process we use at HubSpot to update old blog content and generate more traffic and leads. If you're anything like us, a majority of your monthly blog views and leads come from older posts.

Pamela Vaughan, a marketing fellow who works on web strategy at HubSpot — and the person who introduced us to the concept of historical optimization — has written about this extensively.

She says, “Historical optimization is a tactic best-suited for a blog that's been around for several years because you need to 1) be generating a significant amount of organic search traffic, 2) have built up a critical mass of blog subscribers and social media followers, and 3) have a sizable repository of old posts at your disposal.”


Complete SEO Starter Pack

Increase your organic traffic.
Plan your keyword strategy.
Debunk SEO myths.
Build a blog strategy.
Get Your Free Kit
Learn moreDownload our free SEO starter pack.
14. Historical Optimization
Historical optimization is the process we use at benin whatsapp number database HubSpot to update old blog content and generate more traffic and leads. If you're anything like us, a majority of your monthly blog views and leads come from older posts.

Pamela Vaughan, a marketing fellow who works on web strategy at HubSpot — and the person who introduced us to the concept of historical optimization — has written about this extensively.

She says, “Historical optimization is a tactic best-suited for a blog that's been around for several years because you need to 1) be generating a significant amount of organic search traffic, 2) have built up a critical mass of blog subscribers and social media followers, and 3) have a sizable repository of old posts at your disposal.”