Consumers are becoming more demanding every day, which is why it is very important to know what they think of our products or services and our brand. Keeping them loyal depends on this.
Do you want to know if you are on the right track? Then why not conduct a satisfaction survey? Find out all about it in this article!
What is a satisfaction survey?
A satisfaction survey is a set of questions that will allow us to andorra email list 24290 contact leads know the level of customer satisfaction and the opinion they have about our brand. Through it we can also find out more about their impression and opinion regarding a specific product or service.
After performing an analysis of the results, it is possible to obtain the necessary conclusions to create future marketing strategies .
The satisfaction survey should be seen as an intrinsic dialogue between the consumer and the brand. Not only to keep them satisfied, but also to make them promoters of the brand.
To create a real dialogue we can stipulate the following stages:
First stage
At this stage, the brand creates the survey and delivers it to the consumer. The consumer receives it and answers the questions, expressing his or her opinion and point of view.
Second stage
The brand receives the feedback and analyses the data. With this analysis, it makes the necessary changes to correct the points that do not satisfy the customer. At this stage, it is important to let the customer know about the changes that have been made, as this will significantly improve their opinion of the company.