A showcase site is good for releasing new products

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Portfolio.

In essence, this is a gallery of works by a company or a specific person. It is made to demonstrate professionalism in a particular area. This type of website is popular with photographers, designers, web specialists, and artists. Here they can present their works in all their glory to a wide Internet audience.

Not a very suitable design option for simple sites, but as a presentation and promotion tool it is quite effective. At the same time, for promotion you do not need to cooperate with fast food email list exchanges or involve intermediaries, who, of course, will have to be paid.

Promo site.

It is created specifically to more actively promote the main site or a certain product (or a whole group of products). Promo sites, as a rule, have a non-standard design: there are many photos, videos and all kinds of interactivity.

When it is necessary to place special emphasis on a certain product or service, not just one, but more promotional sites are often created specifically for this purpose.

Showcase site.

In essence, this website format is an electronic catalog of goods with photos and a list of characteristics. But this is not the same as an online store. Here you cannot immediately buy the items you like, but you can only leave contact information and fill out a request form to make a purchase. That is, here a person only looks at and chooses, and buys in the store.

This format of providing information on the site works to increase brand recognition and trust. It is an excellent advertising tool that attracts attention and encourages purchase.or offers to the market that emphasize the benefits specifically for the client.