We fully supported the move, developed a step-by-step work plan, and monitored the implementation:
We have created a technical specification for the amendments:
The work on creating the new website took about two years. We created precise and detailed technical specifications for the edits. The customer's programmers and designers carried out these technical specifications.
Alexander Vaganov,
SEO specialist at Promo Expert
technical;
Screenshot of correspondence on technical corrections
The new site, like the old one, is developed on a custom-written administration system. The custom-written system has no documentation, so it is necessary to completely form the algorithm of its work. In the bc data singapore phone number algorithm, it was important for us to take into account all the requirements of search engines.
For comparison, in the CMS “out of the box” most of the recommendations are already taken into account, it only requires configuration.
usability.
Screenshot of the correspondence on edits
We created a redirect map and took into account the distribution of some pages on the old and new sites.
Redirect map - a 2-column table with old and corresponding new addresses. Redirect map tells search engines that the new URL of the page is located at a different address and redirects users to the new page
The old site had about 30,000 pages, the new one - more than 100,000. To create a redirect map, it was necessary to find all the pages.
The task is complicated, because the site has a blocking from scanning. This is a kind of protection that limits or blocks a user by IP address with suspicious actions.
I had to collect a list of pages manually using the service sitemap file and the Yandex Webmaster panel. This is a lot of work, it took more than 20 working hours
Alexander Vaganov,
SEO specialist at Promo Expert
We placed the new site on the upn.ru domain, the old one on the subdomain old.upn.ru.
Changes were made to the service file robots.txt for the domain upn.ru and the subdomain old.upn.ru. As a result, the old site was closed for search engines, and the new one was opened.