Bot Dataset

As we can see (and as we’ve already discussed), the use of how-to guides has also increased. Arguably, this is because of their flexibility; they are able to address both the ToFu and the middle of the funnel (MoFu), thus meeting the needs of the audience, but they also allow them to tap into the ...

At the top of the report, you can see a Competitive Positioning Map. This visualization is based on the domain’s Paid Search Traffic and Paid Keywords Count, which gives a good overview of the competitive landscape in paid search.

Below is a table listing the Paid Competitors of the analyzed domain ...

As you will have understood, the pages that you are going to create for the sales period must remain in time. It is therefore necessary to opt for a timeless URL. Keep the same each year and do not indicate a date in the URL.

The technical lever
To be effective during this period, regularly run ...

Here, in an article I wrote for another blog, I made an anchor to the e-commerce training we offer at Livementor.


Because this is a page for which I absolutely want to be present in the top 3 search results.

III) 2 techniques to obtain quality backlinks
Let’s get to practice!

A promise made is a ...

I type their name into LinkedIn and contact them directly with a guest post.

PS: If you don't have LinkedIn, you have two options:

Or contact the blog using the contact form on the site
Either use the Hunter.io software I mentioned earlier
STEP 3: Send a personalized message

I'll give you two ...

Run by a "bunch of digital marketing nerds," ClickMinded offers this paid course , which has helped "8,702 startups, agencies, entrepreneurs, and students learn SEO, get better rankings, and more traffic." It also promises to "10x your traffic from Google."

The training, which culminates in a ...

The first part was a race to see which backlink tool, among the known competitors in the industry, would find a new link the fastest and most frequently. For this, we used a random sample of 33,000 URLs.

In part two, we wanted to know exactly how long Semrush and other tools take to find a new link ...

For example, how do you expect Google to rank your content as the most relevant page on the web for a query, if you don't mention what the other pages are talking about? You need to use semantically related words in your content to demonstrate its relevance. This is what we call LSI keywords.

How ...

Finally, popularity . It is built little by little thanks to backlinks . This is the link of a site present in another site, thanks to a guest article. For a site to be popular, a maximum of blogs must talk about it. Since this site is talked about a lot, Google will understand that it must be ...

Then take this information and brainstorm with your marketing team to determine what topics you haven't covered yet, and what different content strategies you can use to reach your target audience.

One of the most useful tools for your content calendar is your own team (or your clients’ teams ...